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The Outlier Group

Our Core Solutions: Engineering the Momentum of Change

Change looks different for everyone. Our core service packages are designed to meet your specific needs across awareness, strategy and long-term implementation to ensure your idea for Change has a real, lasting impact.

At The Outlier Group, we don’t just offer advice, we install the human infrastructure required to turn your biggest strategic bets into operational reality.

The Adoption Accelerator™

Where Strategy Finds its Stride.

The Adoption Accelerator™ is our flagship Change-as-a-Service (CaaS) offering. It is designed for forward-thinking leaders who have the vision but need the operational “beat” to make it stick. We don’t sit on the sidelines offering advice; we move into the heart of your organisation to install the human infrastructure that drives permanent, measurable results through:

  1. Impact-Driven Data Insights: Using our proprietary Rhythm Engine™ tool, we capture baseline motivation and culture data points to inform Change and adoption readiness and then install dashboards to measure sentiment and engagement improvements over time.
  2. Bespoke Tactical Change Campaigns: Combining data insights and boots-on-the-ground intel, we design, develop and implement a bespoke Adoption Accelerator campaign for your organisation, embedding Change, Benefits and future-thinking into the fabric of your organisation for long-term ROI.
  3. Toolkit for Leaders & Managers: Adoption is activated and influenced in the ‘messy middle’. We don’t just leave your managers with a ‘to-do’ list, provide a curated suite of high-impact tools, from 2-minute sync templates to friction-mapping guide, designed to give your frontlina e leaders the confidence to turn strategy into daily habit.

 

The Adoption Accelerator is exclusively offered to 5x Enterprise customers per year to ensure our clients get the focus and time of our Principal Change Design time.

We shortlist the organisations we work with by completing a 14-day Adoption Audit, which includes the deployment of our Rhythm Engine™ tool to measure Change and adoption readiness.

Applications for Q1 FY27 are now open, closing 30th June 2026.

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AI-Human Workforce Design

High-Tech Precision. Human-First Impact.

AI is only as powerful as the people who use it. Most digital transformations fail because they treat technology as a replacement for human effort, rather than an accelerant for human brilliance.

AI-Human Workforce Design is a 12-week design sprint where we assess the current state of your workforce structure and identify opportunities for people, AI agents, and automation work to be restructured into a single, high-performance unit.

What’s inside the Design:

  1. Strategy-to-Task Blueprint. We provide a high-definition map of your current workflows that separates “Engine Work” (repetitive, data-heavy tasks ripe for AI) from “High-Value Human Work” (empathy, complex judgment, and creative strategy).
  2. Augmented Role Matrix: We provide strategic recommendations to redesign your core job descriptions and team structures to account for AI-human collaboration. We provide a set of redefined role profiles and “Ways of Working” protocols. It turns “technical anxiety” into “operational clarity” by showing every team member exactly how AI amplifies their specific role rather than replacing it.
  3. Integrated Implementation Roadmap. Implementation isn’t a “go-live” date; it’s a rhythm. We provide the structural schedule for how your team and your new tech will sync over the first 90 days.

 

If implementing AI tools is part of your strategy, get started with a 14-Day AI-Human Friction Audit led by our specialist AI-Workforce Design team.

Applications for Q1 FY27 are now open, closing 30th June 2026.

Find out more

Why the outlier group?

We are Adoption & Change Architects, not traditional consultants. We don’t bill for reports; we engineer the collective energy and synchrony required to make your leadership stick.

Ready to move from theory to ROI? Let’s discuss which Audit is right for your current momentum.

Book a discovery call

Real Talks. Raw Data. No Corporate Scripts.

Want to escape the standard, cookie-cutter industry panels?
Dive into the interactive discussions shifting the narrative around modern work.

From the microphones of our podcast to the collaborative sessions at our Outlier events, we are dedicated to speaking honestly about human infrastructure. We unpack the behavioural science, the organisational design hurdles, and the macro-level AI shifts that traditional corporate spaces are often too hesitant to openly debate.

Come along to hear live thought leadership, challenge old-school project management habits, and collaborate face-to-face with a peer network that values genuine, transparent connection over formal sales pitches.

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P4E: Our Integrated Change Framework

Most organisations don’t fail at change because they don’t care – they fail because the way we do change hasn’t kept up with how work really happens. Projects move fast, priorities shift, people are tired of “another rollout”, and traditional Change Management is still sitting on the sidelines with a comms plan and a training invite.

At Outlier, we needed something different.
So we built P4E – our own integrated Change framework, shaped by real projects, real pressure and very real people.

Change Management has a change problem. Most models were built for neat timelines and compliant people – not shifting priorities, tired teams and boots-on-the-ground delivery.

P4E is our people-first, boots-on-the-ground methodology that lives inside project delivery, not next to it. It helps leaders and teams design change that actually lands, sticks and evolves.

P4E Integrated Change Management Framework Logo
Discover the P4E Framework

Do you have an adoption issue? Find out now.

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Outlier Skate: The New Era

Outlier Skate is Outlier’s specialist community engagement and advisory offer for skateparks and skate precincts

We combine boots-on-the-ground site work, standards-based assessment, and our proprietary Community Pulse tool to capture how people Ride, Use & Play a precinct (including ride-line tracing for flow and conflict points).

Decision-ready insight to prioritise upgrades, shape design, improve safety and usability, and build precincts that work for the whole community - not just one user group.

Explore Outlier Skate

Will your team actually use the new tech? Take the 3-minute test.

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Will your Transformation project land?

Most digital transformations do not fail at implementation. They fail in adoption. When a system goes live but usage stalls, your projected ROI quietly disappears.

Our "Will It Land?" Confidence Session is a free, 30-minute executive diagnostic. It helps operational leaders identify hidden adoption risks before they derail project benefits.

Stop treating change like a cold instruction manual. Sit down with an Outlier Director to get practical insights and ensure your next rollout actually lands.

Will It Land? - Confidence Session with The Outlier Group
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